Insurance Affiliate News

How to Automatically Track Leads

09/18/2020

As an insurance marketer, you have more in common with a circus performer than you may think. From juggling insurance call leads to tracking ROI and boosting conversion rates, entrepreneurship is often a balancing act. However, as your business progresses, so does your busy-ness and things can often prove to be a bit harder to juggle. Luckily, there are tools that can help insurance affiliate networks that need an extra hand. 

What is a Lead Management System (LMS)? 

Lead management, which can sometimes be referred to as customer acquisition management or prospect management, is the process of tracking and managing your potential customers. Outside of automating your marketing and email processes, effectively qualifying and distributing your insurance leads is essential in today’s sales system. 

Using a lead management tool to streamline your tracking and management processes will give your company complete control over all conceivable aspects of campaigns and sales cycles. Lead details can be displayed in intuitive reports that depict the statuses, reject reasons, and accepted buyers to name a few. 

What Does it Mean for My Business?

It doesn’t stop there! Many efficient and advanced tools go above and beyond just the customer’s journey as well. Forms help in gathering information and also provide data for your insurance affiliate network’s campaigns. Getting to know your leads is one thing, but firmly understanding your entire business process is something that can only be done through utilizing some sort of automated software. 

True efficiency comes in the form of consolidation. Take call leads, for example. Rather than tracking and managing your contacts from a third-party application or spreadsheet, you can get the full view of your lead journey through the LMS platform. Find out which calls resulted in the highest sale price, or A/B test different IVR recordings and tracking the success through the LMS. With the right platform, you can track, manage, convert, and beyond.  

What Are the Costs?

Lead management makes things easier in a variety of ways: from gaining better insight into your ROI with sophisticated tracking of your ads and your insurance leads, to accessing real-time reporting on your campaigns that make it simple to adjust your strategies for maximum impact. All of this can be done to net you a higher return on your investment.

 At Profitise, our revenue-increasing lead management system is free for all the insurance affiliates we work with.

Join us by registering with our insurance affiliate network today. 

SUBSCRIBE

Get articles delivered directly to your inbox.

    Editor’s Picks

    How To Generate Insurance Leads From Instagram

    07/20/2021

    Insurance Lead Generation From Instagram With approximately an average of one billion monthly users, the Facebook-owned Instagram is one of ...

    Read More

    Tips And Tricks For New Auto Insurance Agents

    07/12/2021

    Starting out as a new insurance agent in the auto industry is not easy. To make your new career path ...

    Read More

    Benefits Of Using Affiliate Programs In The Car Insurance Industry

    07/12/2021

    There’s money to be made in the auto insurance industry, and it would be quite unperceptive not to use this ...

    Read More

    How Do Auto Insurance Affiliate Programs Work?

    07/09/2021

    When done manually using regular marketing avenues, lead generation processes generate interest in your brand, but not all prospects may ...

    Read More

    The Best Marketing Channels for Auto Insurance Lead Generation

    07/09/2021

    Digital disruption over the last few years and especially in 2020 has made the lead generation process across all verticals ...

    Read More

    Auto Insurance Lead Services Explained

    07/09/2021

    Businesses require a constant flow of customers to flourish. Simply put, you can’t rely on an inconsistent wave of prospective ...

    Read More

    How to Drive Traffic to Your Site

    04/18/2021

    In affiliate marketing, you are only as good as the volume of quality traffic you can bring in. Good leads ...

    Read More

    A Complete Guide to Generating Health Insurance Leads

    04/02/2021

    Companies that receive, buy, or sell healthcare call leads are in the business of communicating a wealth of data from ...

    Read More

    Home Insurance Leads For Agents: The Complete Guide

    03/15/2021

    As interest rates in the housing market decrease and new generations begin to plant roots through buying their first homes, ...

    Read More

    ADVERTISER REGISTRATION